Mercedes-Benz Fashion Week

When MBUSA took on the sponsorship of Fashion Week – we had the good fortune to play a large role in the development of the branding. The site was the Adobe Site of the Day February 20, 2007. We were able to touch almost every aspect of the events from the online marketing and microsite to the branding of the event itself and the on-site displays.

Roles: Co-Art Direction, Design, Photoshoot Direction
Agency: Criticalmass

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